Pepsi is leaning into the nostalgia trend and revisiting one of its hits from the early aughts: Pepsi Blue.
The soda company is bringing back their berry-flavored cola starting on May 3.
The brand made the announcement in a tweet on Thursday set — appropriately — to the 1999 tune of “I’m Blue” by Eiffel 65.
“Feels like a good #TBT to announce this – throwing it back to 2002… #PepsiBlueIsBack,” the brand tweeted.
Feels like a good #TBT to announce this – throwing it back to 2002… #PepsiBlueIsBack pic.twitter.com/66K1Tl52yV
— Pepsi (@pepsi) April 22, 2021
