Taking a cue from the battered restaurant industry during the coronavirus pandemic, the Girl Scouts of the U.S.A. announced this week that they would offer contactless delivery and pickup of their cookies through Grubhub.
It’s the first time that the Girl Scouts, who have sold cookies for more than a century, have collaborated with a national delivery service, the organization said.
For decades, cookie stands, stacked with boxes of Samoas, Thin Mints and Trefoils, have been ubiquitous outside supermarkets and in other high-traffic areas. So have direct sales pitches from parents of Girl Scouts to their colleagues at work.
But then the pandemic hit — drastically limiting direct contact. So the Girl Scouts got creative.
“We’re proud of the resourceful ways Girl Scouts are running their cookie businesses safely and using their earnings to make the world a better place,” Judith Batty, the interim chief executive officer of the Girl Scouts, said in a statement. “This season, our girls will continue to exemplify what the cookie program taught them — how to think like entrepreneurs, use innovative sales tactics and pivot to new ways of doing business when things don’t go according to plan.”